Your domain and hosting are the bedrock of your website—like buying land and building a house. In this chapter, you’ll learn how to choose the perfect domain name, pick reliable hosting, install WordPress effortlessly, and avoid costly mistakes.
Let’s break it down, step by step!
- 3.1 What’s a Domain Name?
- 3.2 What’s Web Hosting?
- 3.3 How to Buy a Domain Name
- 3.4 Choosing the Right Hosting Provider
- 3.5 Installing WordPress (It’s Easier Than You Think!)
- 3.6 Setting Up SSL (Make Your Site Secure)
- 3.7 Domain Privacy: Do You Need It?
- 3.8 Transferring Domains or Hosting (Future-Proofing)
- 3.9 Common Mistakes to Avoid
- 3.10 Frequently Asked Questions
3.1 What’s a Domain Name?
The domain name is the address of your website on the internet (e.g.,YourAwesomeSite.com
) A visitor clicks on the domain name (URL) and reaches your website. It’s how people find your website, so treat it like your digital storefront sign. Without a domain name, your site is like a house blueprint—it exists but no one can visit it. A good web address follows these rules:
Rules for Choosing a Domain Name
- Keep It Short & Memorable: Keep the domain name short and memorable. Avoid tongue twisters like “guidetothebesthealthyrecipiesforfamilies.com“.
Example: Anna chose a catchy and brandable domain namebakingwithanna.com
- Easy to Spell: A domain name should always be short, memorable, and easy to spell. Ignore weird spellings, numbers, hyphens, or slang.
Example: “4” instead of “for” or “U” instead of “you”. - Include Keywords: Stuffing keywords in your domain name is no longer the best idea. However, adding it tells web visitors what your website is all about.
Example: “BudgetTravelTips.com”. Budget, Travel, Tips is the best keyword for a website providing tips about budget traveling. - Identify Niche: Your domain should reflect it.
Example: for a food niche, you can keep something like “TastyTrails.com”). - Choose the Right Extension: Top Level Domain (TLD) (.com, .net, .org) is the gold standard (trusted and easy to remember) Alternatively, you can also use country-specific extensions (.co, .uk, .ca) if your website is targeting local audiences.
Example: google.com (top level), google.ca (country-specific)
Bad vs. Good Examples:
- ❌ Too Long: “guidetothebesthealthyrecipiesforfamilies.com”
- ❌️ Confusing: “need4speedz.com”
- ✅ Simple: “bakingwithanna.com”
- ✅️ Niche: “bluehost.com”
Pro Tip: Use Namecheap’s domain search tool to brainstorm ideas and check availability.
3.2 What’s Web Hosting?
Web hosting is the service offered by web hosting companies. It stores your website’s files on a server, making them easily accessible online.
Pro Tip: The webpage (website) you are looking at right now is stored on a server offered by a web host.
Types of Hosting for Beginners
Shared Hosting:
- What it is: Your site shares server resources with other websites.
- Cost: $3-$10/month (cheapest option).
- Best for: New blogs, small businesses, and personal sites.
Managed WordPress Hosting:
- What it is: Hosting optimized for WordPress with automatic updates, backups, and security.
- Cost: $15-$30/month (e.g., WP Engine, Kinsta).
- Best for: Growing blogs or businesses needing hands-off maintenance.
Cloud Hosting:
- What it is: Resources spread across multiple servers for better uptime.
- Cost: $10-$20/month (e.g., SiteGround’s cloud plans).
- Best for: Sites expecting traffic spikes (e.g., seasonal promotions).
Pro Tip: Start with shared hosting—it’s affordable and beginner-friendly. Upgrade as your site grows.
3.3 How to Buy a Domain Name
Step 1: Check Availability
- Visit a domain registrar like Bluehost, Namecheap, or GoDaddy.
- Type your desired domain into the search bar (e.g., “MyTravelBlog.com”).
- If taken, try variations (e.g., “MyTravelAdventures.com”).
Step 2: Register Your Domain
- Add the domain to your cart.
- Skip add-ons like “domain privacy” or “SEO packages” for now.
- Complete checkout (average cost: $10-$15/year).
Pro Tip: Many hosts (like Bluehost) offer a free domain for the first year when you buy hosting.
3.4 Choosing the Right Hosting Provider
Not all hosts are created equal! Here’s what to prioritize while choosing the right hosting plan for your website:
Key Features to Look For
- 1-Click WordPress Install: Saves time—no coding required.
- Free SSL Certificate: Encrypts data and boosts SEO (more on this later).
- 24/7 Support: Live chat or phone support is crucial for troubleshooting.
- Uptime Guarantee: Aim for 99.9% uptime (minimal downtime).
Top Hosting Providers for 2024
Bluehost:
- Pros: Affordable, free domain, beginner-friendly.
- Cons: Upsells during checkout.
- Price: Starts at $2.95/month (with our BLUEHOST30 coupon).
SiteGround:
- Pros: Blazing-fast servers and stellar customer support.
- Cons: Slightly pricier.
- Price: Starts at $3.99/month.
HostGator:
- Pros: Unlimited storage, 45-day money-back guarantee.
- Cons: Slower support response times.
- Price: Starts at $3.99/month.
Pro Tip: Use Trustpilot or Reddit to read user reviews before buying.
3.5 Installing WordPress (It’s Easier Than You Think!)
Almost all web hosts offer a 1-click WordPress installer. Here’s how to use it:
Step 1: Log Into Your Hosting Account
- Visit your web host’s website (e.g., Bluehost.com)
- Create an account and log in.
Step 2: Find the WordPress Installer
- Look for buttons like “Install WordPress” or “Website Builder.”
- Select your domain (e.g.,
).YourAwesomeSite.com
- Click “Install Now.”
- Wait 5 minutes—your host will email you login details.
Step 4: Access Your WordPress Dashboard
- Go to
your admin user login page by visiting AwesomeSite.com
/wp-admin - Enter your username and password
Troubleshooting Tip: If you can’t find the installer, contact customer support—they’ll guide you!
3.6 Setting Up SSL (Make Your Site Secure)
SSL (Secure Sockets Layer) encrypts data between your site and visitors. It’s essential for:
- SEO: Google ranks HTTPS sites higher.
- Trust: Visitors see a padlock icon in their browser.
- Security: Protects sensitive info (e.g., log in details).
How to Enable SSL
- Most hosts (like Bluehost) offer free SSL via Let’s Encrypt.
- Go to your hosting dashboard → Security or SSL/TLS section.
- Toggle the SSL option to “On.”
Check if SSL Works: Visit your site—if the URL starts with, https://
you’re secure!
3.7 Domain Privacy: Do You Need It?
When you register a domain, your personal information (name, address, email) becomes public. Domain privacy hides this info for $5-$15/year.
Pros and Cons
- Pros: Reduces spam calls/emails and protects against identity theft.
- Cons: Adds to your annual costs.
Pro Tip: Skip it for now if you’re on a budget—you can add it later.
3.8 Transferring Domains or Hosting (Future-Proofing)
You’re not locked in forever! Here’s how to switch providers later:
Transferring a Domain
- Unlock the domain in your current registrar’s dashboard.
- Request an authorization code (sent via email).
- Submit the code to your new registrar (e.g., Namecheap).
Migrating Hosting
- Use your new host’s free migration service (most offer this).
- Back up your site with plugins like UpdraftPlus.
Pro Tip: Hosts like SiteGround offer free site migrations—ask for their support!
3.9 Common Mistakes to Avoid
Choosing a Cheap, Unreliable Host:
- Example: Tom’s $1/month host had constant downtime. Switching to SiteGround fixed his traffic drops.
Overcomplicating Your Domain Name:
- Avoid names like “Best-Tech-Gadgets-4-You.net”—hard to remember and spammy.
Ignoring Renewal Costs:
- Many hosts lure you with low intro prices. Check renewal rates (e.g., $2.95/month → $10.99/month).
Forgetting to Enable SSL:
- Google flags “Not Secure” warnings, scaring visitors away.
3.10 Frequently Asked Questions
Q: Can I change my domain name later?
A: Yes, but it’s a hassle. You’ll need to set up redirects and rebrand. Choose wisely upfront!
Q: What if my domain name is already taken?
A: Try variations (e.g., “TheFitDadJourney.com” instead of “FitDad.com”) or use a different extension (e.g., .net
).
Q: Can I host multiple websites under one plan?
A: Many shared hosts (like Bluehost) allow unlimited sites on higher-tier plans.
Chapter 3: Checklist
1️⃣ Brainstormed 3-5 domain name ideas (short, brandable, keyword-rich).
2️⃣ Compared hosting providers (Bluehost vs. SiteGround vs. HostGator).
3️⃣ Purchased hosting with a free domain or registered a domain separately.
4️⃣ Installed WordPress via the 1-click installer.
5️⃣ Enabled SSL (site URL starts with https://
).
6️⃣ Saved login details in a secure password manager.
Previous: In Chapter 2, Planning and Structuring a WordPress Website (Sketch Important Steps!) you’ve learned to plan your website’s purpose, niche, and target audience without tech skills —just your creativity!
Next Up: In Chapter 4, A Detailed Guide to WordPress Dashboard: Everything You Need to Know, you’ll explore the WordPress dashboard, customize your site’s design, and start shaping your online presence—no coding needed!